THE LEGOLOGY STORY
THIS WAS NEVER GOING TO BE JUST ANOTHER BEAUTY BRAND
Not with a beauty editor as a founder on a mission to develop the ultimate solution for a beauty issue that has bothered women for decades. No product or treatment that Kate had seen or tried in a 25 year beauty writing career had made a genuine or lasting impact on leg shape and cellulite. And she knew why. No one was approaching the issue in a way that possibly could make a difference.
THIS IS ABOUT REINVENTING A TIRED OLD FORMULA
And in doing so pioneering a whole new sector in beauty for dedicated leg care, with truly exciting breakthrough formulas, while reinspiring a generation of women who are wary (and weary) of the unrealistic claims made by leg contouring and cellulite products.
THIS IS ABOUT THE WHOLE STORY
Not about just selling a miracle fat-melting cream. Legology takes a integrated approach to leg wellbeing and shape, giving the whole – and real – story about shifting cellulite by activating the lymph and recontouring with products, salon treatments, advice on nutrition and activity.
IT’S ABOUT DOING THINGS BETTER
And that means new formulas. No more ‘fat busting’ nonsense. Legology is about flow not fat. Somehow, incredibly, no beauty company had made a real link between fluid retention, puffy legs and cellulite until Legology. For us these issues are all related and start in the same place: the lymph. Our new formulas support the lymph, the body’s natural cleansing process, to shift the trapped fluid that compromises a figure and makes legs (and tummy) feel bloated and heavy – and, by congesting the area around fat cells, creates the dimples we know as cellulite.
THIS IS ABOUT BEING REAL
Cellulite is no more of an overweight issue than frown lines or grey hair. It isn’t choosy about who it settles on either. Up to 90% of women have cellulite and many feel bloated and puffy at times, especially during hormonal upheavals. Legology doesn’t claim to remove every trace of cellulite. But by improving the water balance in your body, performance of lymph and quality of skin, our products and philosophy bring about positive noticeable changes that make for a confidence-boosting difference. That, to us, is a real result for real women.
THIS IS ABOUT SELF CARE 365 DAYS OF THE YEAR
Legology is a big believer in frequency equalling rewards – especially in beauty. Our philosophy and the feel good experience of our products encourages women to make leg care as much of a simple daily necessity as skincare to maintain the benefits our products bring. It’s a way of thinking and it works.